Keynote speaker
Modiara Kamps
Head of Employer Branding and Events - EMESA · Boston Consulting Group (BCG)
Warsaw30 September 202617:00–21:00 CESTHeld in English
People
Communication
&Employer
Branding
in the AI era.
Communication
&Employer
Branding
in the AI era.
Featuring speakers from
and othersNot-for-profit · 100% of event donations go to Children of Heroes · €49 reserves your seat · Limited capacity
- Would AI recommend your company as an employer?
- What actually makes Gen Z choose one company over another?
- Could your EVP belong to any competitor?
We’ll put all three on the table in Warsaw.
Employer Branding CommunityN°01 / 2026
Warsaw30 September 202617:00–21:00 CESTHeld in English
People Communication& Employer Brandingin the AI era.
Featuring speakers from
and othersNot-for-profit · 100% of event donations go to Children of Heroes · €49 reserves your seat · Limited capacity
- Would AI recommend your company as an employer?
- What actually makes Gen Z choose one company over another?
- Could your EVP belong to any competitor?
We’ll put all three on the table in Warsaw.
Audience
N°02
Employer Branding
Talent Acquisition & Early Careers
Employee Experience & Culture
Who is this event for?
For people shaping how organisations are seen, trusted and chosen — across employer brand, talent and communication.
- Employer Branding
- Corporate Communications
- Talent Acquisition & Early Careers
- People & Internal Communications
- Employee Experience & Culture
Corporate Communications
People & Internal Communications
Speakers
N°03Meet the speakers.
Keynotes, panel voices and the people bringing the conversation to life.
Keynote speakerJake Bustos
Employer Brand & Early Careers Director, Europe · The Coca-Cola Company
Panel speakerNathalie Kempf
Global Corporate Communications Lead · Zalando
Panel speakerOlena Androshchuk
Head of Corporate Communications · Henkel Ukraine
SPEAKER & MODERATORMarten Neelsen
Practice Lead Creative Communications · IBM iX DACH
Keynote speakerKathryn Kneller SCMP
Senior Leadership Communications Advisor · Brennan Young Communications
Panel speakerIryna Franchuk
Head of Communications · SKELAR
EVENT HOSTAnna Velykoivanenko
Global Brand & Comms Director · DataArt
Why this room matters
N°04Not another AI event.
A human room
for what changes next.
AI is changing how people search, judge and talk about companies. For employer branding, talent and communication teams, this is no longer just a content question — it is a question of trust, credibility and voice.
Better questions. Real practices. Honest signals.
Flow of the evening
N°05Agenda flow.
Doors open at 16:30. The programme starts at 17:00 and closes at 20:00, followed by open networking until 21:00.
- 16:30–17:00
Arrival, registration, welcome drinks
- 17:00–17:10
Opening by Employer Branding Community
- 17:10–17:40
Keynote · Modiara Kamps · Boston Consulting Group (BCG)
How employer brands appear in AI recommendations — and which signals determine who gets seen, compared and chosen.
- 17:40–18:05
Keynote · Jake Bustos · The Coca-Cola Company
How Coca-Cola uses early-careers strategy to attract Gen Z and build its next generation of leaders.
- 18:05–18:30
Keynote · Kathryn Kneller SCMP · Brennan Young Communications
Why interchangeable EVP language fails — and how to create one that could only belong to your organisation.
- 18:30–19:05
Drinks, snacks & networking break
- 19:05–19:40
Panel discussion
Olena Androshchuk · Head of Corporate Communications · Henkel Ukraine
Nathalie Kempf · Global Corporate Communications Lead · Zalando
Marten Neelsen · Practice Lead Creative Communications · IBM iX DACH
Iryna Franchuk · Head of Communications · SKELAR
- 19:40–20:00
Audience Q&A, followed by an EB affirmation cards & merch giveaway
- 20:00–21:00
Networking
EBC Warsaw updates
Thinking about joining us?
Leave your email and we'll keep you posted on the important Warsaw updates before 30 September.
Live formats
N°06What makes this event different
Three formats that put the room inside the programme.
Not-for-profit model
01 / 03A not-for-profit event with a purpose
Your donation reserves your seat and goes directly to Children of Heroes, supporting Ukrainian children who have lost a parent in the war. EBC does not make a profit from attendance.
Live panel format
02 / 03The AI Guest Seat
At selected moments, the moderator will ask the speakers and an AI assistant the same question. We’ll compare the answers live — and see what changes when human context enters the room.
Interactive event experience
03 / 03The EBC Event Passport
Every guest gets an EBC Event Passport: six missions, six stamps, one Instax to keep, and a reason to meet people you wouldn’t otherwise talk to. Complete all six. The first 10 passports through EBC Passport Control take home EBC merch + exclusive employer branding affirmation cards.
Participation by donation
N°07Reserve your seat.
Participation is donation-based. Your donation reserves your seat, goes directly to Children of Heroes, and capacity is limited.
DATE
Wed, 30 Sept 2026
DOORS OPEN
16:30
EVENT TIME
17:00–21:00 CEST
LANGUAGE
English
VENUE
SKELAR Office
Al. Solidarności 171,
00-877 Warszawa, Poland
In-person event · doors open 16:30
Donation tiers
- First releaseAvailable now€49
- Second release€69
- Final release€109
One donation reserves one seat. All donations go to Children of Heroes.
Donate & reserve your seat
Secure checkout hosted by Children of Heroes · Card, Apple Pay, Google Pay or PayPal.
Your seat confirmation arrives by email after your donation is completed.
Joining through your company?
If your company will cover your participation, leave your work email and we’ll contact you to arrange the next steps.
Charity partner
N°08Where your donation goes.
Charity partner
Children of Heroes supports Ukrainian children who have lost a parent because of the war — with long-term care, psychological support and help with education.
Every contribution made to join this event goes directly to the foundation. This is a not-for-profit evening.
The impact
One donation reserves one seat. Every event donation goes directly to Children of Heroes. You’ll receive your seat confirmation by email once the donation is completed.
Atmosphere
N°09Previous EBC moments.
Rooms, conversations and quiet in-between scenes from the community.
Voices
N°10What participants say.
Voices from previous EBC events.
Partners
N°11Event partners.
The organisations helping us host, share and support the Warsaw evening.
Open partnership
Want to partner with Employer Branding Community?
We're open to media, community and sponsorship partnerships for this event.
Questions
N°12Frequently asked.
The event is primarily for employer branding and people communications professionals, as well as talent, employee experience and people leaders working on how companies are understood by current and future employees. It will also be highly relevant to corporate communications professionals who want to better understand the employer-brand side of reputation — especially as AI increasingly pulls together signals from both corporate and employer communications when it describes, compares and recommends companies.
The sessions are built around real work, practical examples and current employer-brand and communications challenges — not introductory theory. Speakers will share cases and practices from their own experience, including work recognised by the Employer Brand Management Awards, Recruitment Marketing Awards and The Talent Labs Awards 2026.
Wednesday, 30 September 2026, at the SKELAR Office, Al. Solidarności 171, 00-877 Warszawa, Poland. Doors open at 16:30 and the programme runs from 17:00–21:00 CEST. The event is fully in English.
The venue is in central Warsaw and is easy to reach from Warsaw Chopin Airport and Warszawa Centralna railway station. We’ll also share a short practical guide for attendees travelling from outside Warsaw, including transport, nearby accommodation, currency and other useful local information.
We recommend arriving at 16:30 so you have time to check in, grab a drink and settle in before the first session starts at 17:00.
Your place includes the full evening programme: keynote sessions, the live panel and audience Q&A, plus drinks, snacks and networking. You’ll also take part in the EBC Event Passport experience during the evening.
Your donation is your event reservation. Participation currently starts at €49, paid directly through Children of Heroes. One completed donation reserves one seat, and EBC does not receive any part of the donation.
Once your reservation is completed, you’ll receive confirmation by email. We’ll use that email to send essential attendee information and final practical details ahead of 30 September.
Yes. If you can no longer attend, you can transfer your place to a colleague up to 24 hours before the event. Just contact us with their details.
Join the room where
people and ideas take shape.
One evening in Warsaw for the people shaping employer brand, talent attraction, culture and communication in the AI era — a not-for-profit event supporting Children of Heroes.